Be the first to attend this event.
Location: MS Teams Webinar
We invite you to customize the 4-part webinar series according to your training needs. You can join individual webinars or the entire series. See ticket options listed for pricing of individual webinars.
$100 for the entire webinar series (all 4 webinars)
Register here: https://events.trade.gov/en/TradeGov/Re-energizeyourTradeShowExperienceStrategy-9884-17/
Part I: Trade Show Preparation Considerations
Tuesday, May 6, 2025 at 11am-12pm ET
The Value of Trade Shows: Understanding the benefits and opportunities they offer
Participation Options: Explore various roles at trade shows—exhibit, sponsor, attend, speak, or host.
Selecting the Right Trade Show: Key factors to consider when choosing the best event for your company
Crafting a Trade Show Marketing Strategy: Develop a comprehensive plan, including setting goals and creating a promotional strategy.
Booth Design and Branding: Plan your booth layout, branding elements (like SWAG), activities, and logistics.
Pre-Show Research: Investigate potential targets and gather insights before the event.
Collaborating with Trade Show Organizers: Partner with organizers to enhance your exhibitor experience.
Funding and Shared Booths: Explore opportunities for trade show grants and shared booth arrangements.
Questions? Contact: Anthony.Sargis@trade.gov